Ole Doc Weevil might be giving up the stirrups and speculum for another career, campaign manager.
Here’s how I would run the campaign:
Mention the lawsuit Simon just lost, but then list half a dozen of the sleazier instances of corruption in the Davis administration, and end with this slogan:
Simon: not half so crooked as Gray Davis.
Briefly mention Simon’s business failures, then outline Davis’ incredibly inept handling of the power crisis, emphasize how much it has cost and will continue to cost the taxpayers, and end with this slogan:
Simon: not half so incompetent as Gray Davis.
Admit that Simon is not the most exciting speaker, but turn that one around, too:
Simon: not half so boring as Gray Davis.
After all of the above, sum up with this slogan:
Simon: clearly the lesser of two evils.
All politics aside, that commercial would rock, not just for Bill Simon, but for damn near anyone. A politician who couldn’t find ammo to fire at his opponent with a commercial like that is just not trying, in this day and age.
